Celebrating 115 Million views, The Fold are responsible for the massively popular LEGO Ninjago theme song "The Weekend Whip" and at the height of their game in 2021! Starting out on Tooth & Nail Records, the group spun a failed 2009 album tour into a comical commentary on the current state of the music business with its viral smash hit Every Band in the USA. (YouTube). From that moment on, the band decided to abandon the traditional music industry model for a chance to just be REAL w their fans. Nearing 150,000 subscribers, they are very in tune with their niche fanbase, many of which discovered the band through their Lego Ninjago' hit entitled "The Weekend Whip", and working to help them discover the bounty of music The Fold has built since starting out in 2006. They continue to leverage their unique brand of heart-forward pop music on their upcoming full-length album already hitting the digital platforms with their first single "Young & Free" (December 2020).
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